Analytics for Decision Making
Want to know how to avoid bad decisions with data?
Big Data Analytics
In this course, part of the Big Data MicroMasters program, you will develop your knowledge of big data analytics and enhance your programming and mathematical skills. You will learn to use essential analytic tools such as Apache Spark and R.
Marketing Analytics: Price and Promotion Analytics
In this marketing course, you will learn how to price your offerings, as well as how to allocate your scarce marketing budget among different promotion vehicles to maximize their overall impact in the organization.
Decision makers often struggle with questions such as: What should be the right price for a product? Which customer is likely to default in his/her loan repayment? Which products should be recommended to an existing customer? Finding right answers to these questions can be challenging yet rewarding.
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